Intelligent content has become a banner under which a number of trends have been assembling. Specifically, the use of XML to elevate the “intelligent” of documentation content is a very widespread phenomenon. Also increasingly common is the application of formal discipline, as well as open standards, to the creation and use of metadata information. What makes intelligent content somewhat different is the fact that it assembles these trends under a firm business orientation and this leads to the topic of intelligent content strategies. The combination of these various standards and techniques is making inroads that were denied to purely technical approaches to XML and this makes the topic highly relevant.
To learn more about these trends, join Joe Gollner on Thursday, 27 September, from 4:00-5:00 PM EDT (GMT-4) for the live Web seminar Intelligent Content Strategies. This session will introduce the basic principles behind intelligent content and explain how it can be used to dramatically improve business processes. An array of case studies will be used to illustrate how intelligent content is designed, created, managed, and leveraged. Understand the nature and importance of intelligent content, how intelligent content can be leveraged to improve publication services, and the relationship between intelligent content and current trends in content strategy and open standards.